{"id":1187,"date":"2019-03-18T13:56:00","date_gmt":"2019-03-18T16:56:00","guid":{"rendered":"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/?p=1187"},"modified":"2026-07-27T11:13:05","modified_gmt":"2026-07-27T14:13:05","slug":"propaganda-eleitoral-do-psb-com-acessibilidade-audiovisual-molon","status":"publish","type":"post","link":"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/propaganda-eleitoral-do-psb-com-acessibilidade-audiovisual-molon\/","title":{"rendered":"Propaganda Eleitoral com Libras, Audiodescri\u00e7\u00e3o e Acessibilidade"},"content":{"rendered":"<p><style>\/*! elementor - v3.16.0 - 20-09-2023 *\/<br \/>\r\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style><\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-videoshack.png\" sizes=\"(max-width: 605px) 100vw, 605px\" srcset=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-videoshack.png 605w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-videoshack-300x167.png 300w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-videoshack-600x333.png 600w\" alt=\"\" width=\"605\" height=\"336\" \/><br \/>https:\/\/www.youtube.com\/watch?v=bdlAaUsh4a0<\/p>\r\n<p>A pedido do Deputado Alessandro Molon, a Video Shack foi contratada para produzir os filmes de propaganda eleitoral do TRE para a campanha do PSB. Todos os candidatos foram gravados no est\u00fadio com chroma-key,\u00a0e finalizados com\u00a0<a href=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/gravacao-de-janela-de-libras-para-acessibilidade-em-tv-cinema\/\">Janela de Libras.<\/a><\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-ricardo-videoshack-768x665-1.jpg\" sizes=\"(max-width: 768px) 100vw, 768px\" srcset=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-ricardo-videoshack-768x665-1.jpg 768w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-ricardo-videoshack-768x665-1-300x260.jpg 300w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-ricardo-videoshack-768x665-1-600x520.jpg 600w\" alt=\"\" width=\"768\" height=\"665\" \/><\/p>\r\n<p>De acordo com a RESOLU\u00c7\u00c3O TSE 23.457\/2015. Art. 36. \u00a7 4\u00ba a implementa\u00e7\u00e3o obrigat\u00f3ria de\u00a0<a href=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/acessibilidade-para-tv-cinema-audiodescricao-closed-caption-e-libras\/\">Acessibilidade Audiovisual<\/a>, com l\u00edngua brasileira de sinais (Libras) e recursos de legendas descritivas nas campanhas, foi determinada pela Lei n\u00ba 13.146\/2015, arts. 67 e 76, \u00a7 1\u00ba, inciso III. Com mais de 70 candidatos na campanha, a produ\u00e7\u00e3o dos filmes para entrega dentro do prazo estipulado pelas emissoras s\u00f3 foi vi\u00e1vel gra\u00e7as ao plant\u00e3o com int\u00e9rpretes de Libras dispon\u00edveis no est\u00fadio da Video Shack. As grava\u00e7\u00f5es foram feitas quase que simultaneamente. Ap\u00f3s a grava\u00e7\u00e3o os filmes foram editados, finalizados e copiados em\u00a0<a href=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/copia-xdcam-betacam-digitalizacao-de-fita-betacam-e-u-matic\/\">m\u00eddia XDCAM<\/a>, que \u00e9 o formato padr\u00e3o broadcast para entrega e exibi\u00e7\u00e3o na TV.<\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-videoshack-768x576-1.jpg\" sizes=\"(max-width: 768px) 100vw, 768px\" srcset=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-videoshack-768x576-1.jpg 768w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-videoshack-768x576-1-300x225.jpg 300w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-videoshack-768x576-1-600x450.jpg 600w\" alt=\"\" width=\"768\" height=\"576\" \/><\/p>\r\n<p>\u201cPelo fato de sermos uma finalizadora com toda a infraestrutura de produ\u00e7\u00e3o necess\u00e1ria, conseguimos atender a esta demanda urgente sem problemas de gargalos e sem atrasos nas entregas, pois n\u00e3o foi necess\u00e1rio terceirizar nenhuma etapa do processo: Est\u00fadio, c\u00e2meras, ilumina\u00e7\u00e3o, acessibilidade, edi\u00e7\u00e3o e finaliza\u00e7\u00e3o\u201d, afirma Ricardo Langer, diretor da Video Shack.<\/p>\r\n<p><img decoding=\"async\" src=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-candidato-libras-768x576-1.jpg\" sizes=\"(max-width: 768px) 100vw, 768px\" srcset=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-candidato-libras-768x576-1.jpg 768w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-candidato-libras-768x576-1-300x225.jpg 300w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/molon-candidato-libras-768x576-1-600x450.jpg 600w\" alt=\"\" width=\"768\" height=\"576\" \/><br \/><img decoding=\"async\" src=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/tratamento-molon-videoshack-768x576-1.jpg\" sizes=\"(max-width: 768px) 100vw, 768px\" srcset=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/tratamento-molon-videoshack-768x576-1.jpg 768w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/tratamento-molon-videoshack-768x576-1-300x225.jpg 300w, https:\/\/dev2.riomarca.com\/clientes\/videoshack\/wp-content\/uploads\/2019\/03\/tratamento-molon-videoshack-768x576-1-600x450.jpg 600w\" alt=\"\" width=\"768\" height=\"576\" \/><\/p>\r\n<p><\/p>\r\n<p class=\"wp-block-paragraph\"><strong>O que \u00e9 Acessibilidade?<\/strong>\u00a0Consiste na possibilidade de acesso a um lugar ou conjunto de lugares. Em resumo, a finalidade de permiss\u00e3o vinda dos org\u00e3os de prote\u00e7\u00e3o ao consumidor existam. Para enfim, proporcionar para pessoas com defici\u00eancia\u00a0participem de atividades que incluem o uso de produtos analogamente aos n\u00e3o deficientes.\u00a0Acima de tudo, \u00a0 a busca \u00e9 por sua adapta\u00e7\u00e3o e acesso a informa\u00e7\u00e3o cultural, certamente eliminando as barreiras.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<h4 class=\"wp-block-heading\">Produ\u00e7\u00e3o de recursos de acessibilidade e m\u00eddias acess\u00edveis para portadores de defici\u00eancia auditiva e visual: Audiodescri\u00e7\u00e3o, Closed Caption, Legendagem Descritiva e Janela de Libras (L\u00edngua Brasileira de Sinais). Quer saber mais como podemos te ajudar? <a href=\"https:\/\/dev2.riomarca.com\/clientes\/videoshack\/acessibilidade-audiovisual\/\">Clique aqui<\/a> para ver nossos servi\u00e7os de acessibilidade audiovisual!<\/h4>\r\n<p>\r\n\r\n<\/p>\r\n<h4 class=\"wp-block-heading\">A VIDEO SHACK \u00e9 uma empresa produtora de servi\u00e7o de acessibilidade audiovisual para TV e Cinema.<\/h4>\r\n<p><\/p>\r\n<p>[pt_view id=&#8221;2c8fef48ts&#8221;]<\/p>","protected":false},"excerpt":{"rendered":"<p>https:\/\/www.youtube.com\/watch?v=bdlAaUsh4a0 A pedido do Deputado Alessandro Molon, a Video Shack foi contratada para produzir os filmes de propaganda eleitoral do [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1189,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[33,18,30,31,32],"class_list":["post-1187","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-acessibilidade-audiovisual","tag-propaganda-politica","tag-acessibilidade-audiovisual","tag-eleicoes-2018","tag-propaganda-eleitoral","tag-propaganda-partidaria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.9 (Yoast SEO v28.6) - 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